MORNINGS AT MENEZ BY JABUTICABA
MORNINGS AT MENEZ IS A MONTH-LONG BREAKFAST RESIDENCY CREATED IN COLLABORATION WITH JABUTICABA PORTO.
CONCEIVED AS A TEMPORARY CAFÉ EXPERIENCE, THE PROJECT TRANSFORMS THE FIRST HOURS OF THE DAY INTO A SMALL RITUAL INSPIRED BY BRAZILIAN SUMMERS, VINTAGE TRAVEL EPHEMERA, AND THE ROMANCE OF SEASIDE MORNINGS. MORE THAN A BREAKFAST MENU, IT IS A CAREFULLY ART-DIRECTED WORLD WHERE FOOD, DRINKS, OBJECTS, AND GRAPHICS COME TOGETHER TO CREATE A SENSE OF PLACE.
THE IDENTITY DRAWS FROM MID-CENTURY HOTEL LABELS, POSTCARDS, AND SOUVENIRS, REIMAGINED THROUGH A CONTEMPORARY LENS. EACH WEEK INTRODUCES A NEW SELECTION OF CHILLED DRINKS AND SEASONAL PASTRIES, CELEBRATING BRAZILIAN INGREDIENTS SUCH AS CUPUAÇU AND ACEROLA ALONGSIDE FAMILIAR CLASSICS.
FROM HANDCRAFTED SHELL SPOONS TO COLLECTIBLE STICKERS AND PRINTED MENUS, EVERY DETAIL WAS DESIGNED TO FEEL INTENTIONAL—INVITING GUESTS TO LINGER OVER BREAKFAST OR TAKE A SMALL PIECE OF THE EXPERIENCE WITH THEM.
PART CAFÉ, PART INSTALLATION, MORNINGS AT MENEZ EXPLORES HOW THOUGHTFUL DESIGN CAN TURN EVERYDAY HOSPITALITY INTO SOMETHING MEMORABLE.